Lori
Williams is a business consultant, speaker and writer. She has over
20 years of experience in strategic planning, finance, marketing and
operations. Functioning as the Chief Strategist for her consulting
agency, she has worked with middle market companies to build
long-term sustainable growth. Her eBooks are distributed through
Amazon, ITunes and Barnes and Noble. As an adjunct professor in the
entrepreneurial department at Pepperdine, she shares her business expertise
with young entrepreneurs.
Lori has always had a passion for helping small
businesses. She formed Business Simply Put ® to provide smaller
companies with affordable high-level information and advice. Business
Simply Put ® combines expertise and
technology through an online platform. Services offered include: eAdvice
to answer business questions, eKnowledge to learn through webinars and
customized training programs and eTools which includes eBooks and Financial
Models.
Lori is a well-known expert on business
finance. She believes entrepreneurs should have a basic understanding of
their company’s financial health. She provides business education and
advice through her on-line courses, eBooks and individualized consulting
sessions.
Lori’s career path has been expansive providing
her with a wealth of divergent experiences. At age 25 she started The
Right Source, an advertising and marketing agency. After relocating to
California, Lori spent several years at Canon Incorporated, where she
was able to experience a corporate organizational structure and learn
“best practices” applicable to any sized company. While completing her
graduate studies she worked for a regional bank where she held the
position of VP Commercial Banking Officer.
In 2005, she formed LW and
Associates, a strategy and finance consulting firm focusing
predominately on middle-market companies. In 2007, she founded Business
Simply Put® and shifted her attention to providing on-line products and
services to start-ups and small companies. In this, Lori says her career
has come full circle. She has returned to help small companies and young
entrepreneurs who are forging their own pathway, just as she had over
two decades ago.
Lori holds an MBA from Pepperdine University,
BS Business and Management, an AA in Medical Science and a
Practitioner’s license in NeuroLinguistic Programming. As a requested
speaker, she has addressed esteemed audiences such as the IBM Big Blue
Alumni, World Savings Bank, Citibank, and members of the Small Business
Development Center.
Lori has an abundance of energy and believes
anything is possible if you work hard and are committed to your dream.
She is a living example of this philosophy, both professionally and
personally. Lori is an avid rock climber. When she is not
helping entrepreneurs experience their dreams, she is handing out
some where high above the ground.